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The Surprising Things Your Product Images Tell Your Customers

Your product images tell your customers a lot about what you're selling, but they also tell them a lot more. Here's what your images say about your business.   A picture is worth a thousand words, right? When it comes to a company product photo, it most certainly is. For one thing, your product images tell your customers a great deal about what you sell. They even let your customers know what you don't sell. This is important, of course, as consumers should be able to see what they like before they buy.  But what else is your commercial product photography...

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5 Colorful Product Photography Backdrop Ideas to Make Products Pop

Who says that white is the only color for your product photography backdrops? Say goodbye to plain white backgrounds with these colorful alternatives.   Everyone prefers custom photography for their products, but often they'll end up making their pictures look like stock images. If the picture examples you use are too bland or boring, you're right where you started-copying pictures off the Internet. One way to avoid this is to use product photography backdrops, adding a little flavor to your product. Instead of a pure white background, you can showcase something more popping. Read on to learn about five product photography tips...

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5 Easy Ways to Get Great Professional Product Photos on a Small Budget

Working with a limited budget makes it hard to grow your brand. Read on to see how you can make the most of a small budget for professional product photography.   As many as 75% of online shoppers feel product pictures are "very influential" when it comes to making their purchasing decision. After all, they say a picture's worth a thousand words! When done well, you can use product photography to communicate your brand's message, the quality of your product, and your businesses - so you want to get this right! Lucky for you, we've listed our top tips for mastering the art...

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How to Create a Lookbook That Boosts Your E-Commerce Sales

Product photography gives buyers information about your products, but it's not always enough. Here's how to create a lookbook that will drive sales online.   Creating a coherent and on message lookbook is one of the best ways to increase your product's conversion rates. What many people wonder though is how to create a lookbook. It's so different from standard product photography to almost be a different field entirely. Follow along with this guide to learn more about lookbooks and how they can improve your sales.   What Is A Lookbook?   At its most basic a lookbook creates context for a product....

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Model Behavior: How to Pose Your Model During Your Professional Product Photography Shoot

Working with models can make your commercial product photography more interesting. But you need to know how to pose them. Here are a few tips to help.   If the number of users of Instagram, which topped over 1 billion in 2018, is anything to go by then photography is all the rage. The people making a living from showcasing their product on this platform will readily tell you that! Part of the Instagram success of many of these brands is how they use their models to show off a product. Even if you don't plan on using the platform the...

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